You are standing in the supplement aisle, or more likely scrolling online, and two names keep popping up: Nutricost and NOW Foods. Both are popular, both offer a huge range of products, and both promise quality. But which one is right for you? In this Nutricost vs NOW supplements comparison, we will cut through the noise and help you decide based on your specific needs. Whether you are looking for a targeted formula like NOW Foods Supplements, Cholesterol Pro™ or a versatile staple like Nutricost Apigenin 50mg, 180 Capsules – Non-GMO, we have you covered. Let us dive into what sets these two brands apart.

Choosing between Nutricost and NOW can feel overwhelming because both have loyal followings. We have analyzed their product lines, quality standards, and customer feedback to bring you a clear, actionable guide. For more brand comparisons, check out our life extension vs NOW review.

1
Best Seller

NOW Foods Cholesterol Pro Supplement

NOW Foods
9.9 /10
AI Score
AI score rating is a scoring system developed by our experts. The score is from 0 to 10 based on the data collected by the AI tool. This score doesn't impact from any manufacturer or sales agent websites. Learn more ›
NOW Foods Cholesterol Pro combines Bergamonte citrus extract and plant sterols to help maintain healthy cholesterol levels already within normal range. This vegan, non-GMO supplement is ideal for adults seeking proactive cardiovascular support.
Pros & Cons

Pros

  • Clinically backed ingredients for cholesterol support.
  • Free from common allergens (soy, gluten, dairy, nuts).
  • Trusted brand with rigorous quality testing.
  • Vegan and non-GMO.
  • Good value in a 2-pack.

Cons

  • Only suitable for maintaining healthy cholesterol levels, not for those with elevated levels.
  • No customer reviews available yet to verify long-term effectiveness.
  • Relatively higher price point compared to single-ingredient supplements.
Detailed Review

NOW Foods Cholesterol Pro is a dietary supplement designed to support cardiovascular health by helping maintain healthy cholesterol levels already within the normal range. It is ideal for health-conscious adults who want to proactively manage their lipid profile using natural, science-backed ingredients.

The standout feature is its dual-ingredient formula: Bergamonte, a patented citrus bergamot extract, combined with plant sterols. Both have demonstrated clinical effectiveness in promoting healthy serum lipid levels. Users can expect a convenient daily regimen of two tablets to support heart health without harsh chemicals.

This supplement is soy free, non-GMO, vegan, and free from gluten, dairy, nuts, and eggs, making it suitable for a wide range of dietary needs. NOW Foods adheres to GMP quality standards, ensuring potency and purity. The 2-pack provides a generous 240-tablet supply, offering good long-term value.

A potential drawback is that Cholesterol Pro is intended for maintenance, not treatment of high cholesterol. Individuals with elevated levels should consult a healthcare professional. Additionally, the product currently has no customer reviews, so firsthand user experiences are limited.

Overall, NOW Foods Cholesterol Pro is a well-crafted supplement from a reputable brand, ideal for those seeking to support heart health naturally. Its clean ingredient profile and quality certifications make it a reliable choice for daily use.

2
Editor's Pick

Nutricost Fadogia Agrestis 600mg per Serving

Nutricost
9.8 /10
AI Score
AI score rating is a scoring system developed by our experts. The score is from 0 to 10 based on the data collected by the AI tool. This score doesn't impact from any manufacturer or sales agent websites. Learn more ›
Nutricost Fadogia Agrestis delivers 600mg of potent 10:1 extract per serving, with 240 capsules per bottle and a clean, gluten-free formula. Ideal for those seeking a concentrated herbal supplement to support their wellness routine, backed by NSF certification and GMP compliance.
Pros & Cons

Pros

  • High potency 600mg per serving with 10:1 extract for maximum effect.
  • Excellent value: 240 capsules per bottle, pack of 2 ensures long-term supply.
  • NSF Certified and GMP Compliant, ensuring high manufacturing standards.
  • Gluten-free and clean formula with minimal additives.
  • Suitable for both men and women looking for herbal support.

Cons

  • No customer reviews yet, so real-world feedback is limited.
  • The 10:1 extract may be too strong for some users, requiring careful dosing.
  • May not be suitable for pregnant or nursing women, or those with medical conditions; consult a healthcare provider first.
Detailed Review

Nutricost Fadogia Agrestis is a dietary supplement designed for individuals seeking a natural herbal boost to support their wellness goals. With a concentrated 10:1 extract at 600mg per serving, this product is tailored for those who want a potent, effective dose of this traditional African herb without the hassle of multiple pills.

The standout feature of this supplement is its high potency and long-lasting supply. Each bottle contains 240 capsules, and with the pack of 2, you get a total of 480 capsules, ensuring you won't run out anytime soon. The 10:1 extract means you're getting a more concentrated form of the herb, which could be more effective per milligram compared to standard powders.

In terms of quality, Nutricost has prioritized clean manufacturing. The product is NSF Certified and GMP Compliant, which means it's produced in a facility that adheres to strict quality control standards. The formula is gluten-free and contains no unnecessary active ingredients, only what's needed for encapsulation, making it a straightforward choice for those with dietary restrictions.

However, the lack of customer reviews at this time is a slight drawback, as it's difficult to gauge real-world user experiences. Additionally, the potency of the 10:1 extract may be too strong for some, so it's advisable to start with a lower dose and assess your tolerance. As with any supplement, it's always best to consult with a healthcare professional before starting, especially if you have underlying health conditions.

Overall, Nutricost Fadogia Agrestis offers excellent value for money with its high potency, clean formula, and generous serving count. If you're looking for a reliable, concentrated herbal supplement to support your daily routine, this product is worth considering.

3
Limited Time

Nutricost ZMA 180 Capsules (2-Pack), Non-GMO

Nutricost
9.6 /10
AI Score
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Nutricost ZMA offers a potent 490mg of ZMA per serving in a convenient 2-pack of 180-capsule bottles. It is non-GMO, gluten free, and manufactured in a certified facility, making it a reliable choice for those seeking a quality supplement.
Pros & Cons

Pros

  • High potency per serving with 490mg ZMA
  • Clean label: non-GMO and gluten free
  • Certified manufacturing facility ensures quality
  • Excellent value with a 2-pack supply
  • Clear dosage instructions for men and women

Cons

  • Dosage varies by gender, which might be confusing for new users
  • No customer reviews currently available to provide real-world feedback
Detailed Review

Nutricost ZMA is a dietary supplement designed to provide a blend of zinc, magnesium, and vitamin B6 (ZMA) in a convenient capsule form. It comes in a pack of two bottles, each containing 180 capsules, making it a substantial supply for regular users. This product is ideal for athletes, fitness enthusiasts, and anyone looking to support their nutritional intake with a clean, non-GMO formula.

The standout feature is the 490mg of ZMA per serving, which offers a potent dose to help meet daily requirements. The capsules are easy to swallow, and the recommended serving is three capsules for men and two for women, allowing for gender-specific dosing. Each bottle provides between 60 and 90 servings, depending on gender, so the 2-pack ensures a long-lasting supply. The formula is non-GMO and gluten free, catering to those with dietary restrictions.

Manufactured in an NSF Certified, GMP Compliant, and FDA Registered facility, Nutricost ensures high standards of quality and consistency. The bottles are sturdy and well-labeled, providing clear instructions and ingredient information. The caps are secure, and the packaging is practical for daily use.

One potential drawback is that the serving size varies between men and women, which might initially be confusing for new users. Additionally, there are currently no customer reviews, so long-term user satisfaction is not yet established. Some users may also find taking multiple capsules per serving slightly inconvenient.

Overall, Nutricost ZMA offers a solid choice for those seeking a ZMA supplement that combines potency, purity, and convenience. The 2-pack provides excellent value, and the certified manufacturing adds trust. If you are looking for a clean and reliable ZMA product, this is worth considering.

Specifications

Size: 180 Count (Pack of 2)

Weight: 1 pound

Servings per bottle: 60-90 (depending on gender)

ZMA per serving: 490mg

Form: Capsules

Certifications: NSF Certified, GMP Compliant, FDA Registered

4
Top Rated

NOW Foods Glycine Powder, 1 Lb (Pack of 6)

NOW Foods
9.6 /10
AI Score
AI score rating is a scoring system developed by our experts. The score is from 0 to 10 based on the data collected by the AI tool. This score doesn't impact from any manufacturer or sales agent websites. Learn more ›
NOW Foods Glycine Powder is a pure, versatile supplement that supports restful sleep, muscle recovery, and overall wellness. Ideal for anyone seeking a high-quality, unflavored amino acid powder to easily add to drinks or foods.
Pros & Cons

Pros

  • High purity glycine powder without additives or fillers
  • Versatile: can be taken as a supplement or used in cooking
  • Convenient bulk pack saves money and reduces frequent reordering
  • Supports multiple aspects of health, including sleep, muscle, and brain function
  • Suitable for vegetarians and vegans

Cons

  • Some users may find the taste slightly sweet, which might not suit all recipes
  • Large powder size may require careful measuring to avoid clumping
  • Not recommended for individuals on certain medication or with specific health conditions without consulting a doctor
Detailed Review

NOW Foods Glycine Powder is a pure and versatile amino acid supplement designed to support overall wellness. Glycine, a non-essential amino acid, plays a crucial role in the central nervous system and is a building block for creatine and collagen. This product is ideal for individuals looking to improve sleep quality, enhance physical recovery, and support cognitive function, making it a valuable addition to any daily health routine.

The standout feature of this glycine powder is its multi-faceted benefits. It calms the nervous system, promoting deeper and more restful sleep, which is essential for recovery and daily energy. Additionally, glycine supports muscle growth and repair by aiding in the synthesis of creatine, reducing muscle soreness, and improving exercise performance. Its role in collagen production also contributes to healthier joints, skin, and connective tissue.

In terms of design and quality, NOW Foods ensures a high-purity product that is free from common allergens, artificial additives, and preservatives. The powder is unflavored, making it easy to mix into water, juice, smoothies, or even coffee without altering taste significantly. The packaging is functional, with a resealable pouch that maintains freshness, though the large 1-pound size might require careful storage to prevent clumping.

While the product offers numerous benefits, there are a few minor drawbacks to consider. Some users might find the taste slightly sweet, which could be a concern for those sensitive to sweetness or when adding to savory dishes. Additionally, because glycine can have a mild sedative effect, it is best taken in the evening, and individuals with certain health conditions or those on medication should consult a healthcare provider before use.

Overall, NOW Foods Glycine Powder is a high-quality, cost-effective supplement that delivers on its promises. It is an excellent choice for athletes, fitness enthusiasts, and anyone seeking to improve their sleep and overall health. With its versatile nature and trusted brand reputation, this pack of six provides excellent value and convenience for long-term use.

Specifications

Brand: NOW Foods

Form: Powder

Container Size: 1 Pound (Pack of 6)

Servings Per Container: Varies by serving size

Dietary Features: Vegetarian, Vegan, Non-GMO

Allergen Info: Free from common allergens (milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, gluten, soy)

6

Nutricost Apigenin 50mg, 180 Capsules (Pack of 2)

Nutricost
9.5 /10
AI Score
AI score rating is a scoring system developed by our experts. The score is from 0 to 10 based on the data collected by the AI tool. This score doesn't impact from any manufacturer or sales agent websites. Learn more ›
Nutricost Apigenin 50mg provides a potent 50mg dose of apigenin per capsule in a convenient pack of two bottles (360 capsules total). Ideal for those seeking a vegan, gluten-free, and non-GMO supplement backed by third-party testing.
Pros & Cons

Pros

  • High potency (50mg) per capsule
  • Clean label: vegan, gluten-free, non-GMO
  • Third-party tested for quality assurance
  • Two-bottle pack offers good value
  • Manufactured in compliant facility

Cons

  • May not be suitable for those who prefer lower doses
  • No customer reviews available to gauge real-world experiences
  • Results may vary individually
Detailed Review

Nutricost Apigenin 50mg delivers a concentrated 50mg dose of apigenin per capsule, a flavonoid found in parsley, chamomile, and celery. This supplement is designed for individuals seeking a high-potency, plant-based option to support their wellness routine. It is particularly suitable for those who follow vegan, gluten-free, or non-GMO dietary preferences.

Each bottle contains 180 capsules, and this pack includes two bottles for a total of 360 servings. The 50mg strength is notably higher than many standard apigenin supplements, making it a potent choice. As a third-party tested product from an ISO-accredited laboratory, users can trust its purity and potency. While no customer reviews are available, the manufacturing standards suggest consistent quality.

The capsules are simple and easy to swallow, with no artificial additives. The packaging is straightforward and functional, with a compact bottle size. Being manufactured in a GMP-compliant, FDA-registered facility adds an extra layer of confidence in the product's safety and quality control.

A potential drawback is the lack of customer reviews, making it harder to gauge real-world experiences. Additionally, the 50mg dose may be too high for beginners or those sensitive to supplements. As with any supplement, individual results may vary, and it is advisable to consult a healthcare professional before use.

Overall, Nutricost Apigenin 50mg offers a clean, high-potency apigenin supplement at a competitive value, especially with the pack of two. It is a solid choice for those who prioritize third-party testing and dietary restrictions. While more user feedback would be beneficial, the product's specifications and manufacturing standards inspire confidence.

Buying Guide

Quality and Manufacturing Standards

When comparing Nutricost vs NOW supplements, quality is often the first consideration. NOW Foods has a long history, founded in 1968, and is known for its rigorous GMP certification and third-party evaluations. Their facilities are NPA A-rated, which means every step from sourcing to packaging is closely monitored. Nutricost, while newer, also emphasizes quality by manufacturing in NSF Certified and GMP Compliant facilities. Both brands avoid unnecessary additives, but NOW often provides more detailed information about their sourcing and verification processes.

For those who prioritize transparency and decades of trust, NOW may have an edge. However, Nutricost offers excellent value without compromising on basic quality standards. If you are curious about how other brands stack up, see our bulk supplements vs nutricost comparison.

Product Variety and Specialization

Both brands offer a wide array of supplements, but they cater to slightly different needs. NOW Foods excels in specialized formulations, such as the Cholesterol Pro™ with Bergamonte and plant sterols, or the Boswellia Extract with MCT oil. These are designed for specific health goals like cardiovascular support or joint health. Nutricost, on the other hand, focuses on single-ingredient supplements at high doses, like Fadogia Agrestis 600mg or Apigenin 50mg. This makes Nutricost ideal if you want to customize your stack with pure, potent ingredients.

If you prefer a one-stop solution for a specific condition, NOW is often the better choice. If you like building your own regimen from individual components, Nutricost offers more flexibility.

Value and Serving Size

Value goes beyond the price tag. Consider the number of servings per container and the potency per serving. Nutricost often provides larger bottles with high serving counts, such as 240 capsules per bottle for Fadogia Agrestis or 180 capsules for ZMA. This can mean fewer reorders and better long-term value. NOW Foods frequently offers smaller bottles but with more complex formulations, which can be more cost-effective for targeted support. For example, the Glycine Powder comes in a 1 lb pack, which lasts a long time for a single amino acid.

Evaluate how often you plan to take the supplement and whether you need a blend or a standalone ingredient. Both brands deliver solid value, but your choice depends on your usage patterns.

Dietary Preferences and Certifications

Dietary restrictions are a key factor in the Nutricost vs NOW debate. NOW Foods clearly labels products as soy-free, non-GMO, vegan, nut-free, and made without gluten. Many items are also Halal and Kosher certified. Nutricost also offers non-GMO and gluten-free options, and many of their products are vegan-friendly. However, their certifications are sometimes less prominent on packaging. If you have specific allergies or ethical preferences, NOW provides more upfront information, while Nutricost still meets high standards for common restrictions.

Final Thoughts

In the battle of Nutricost vs NOW supplements, there is no single winner because both brands excel in different areas. If you value decades of trust, specialized blends, and transparent certifications, NOW Foods Supplements, Cholesterol Pro™ is a top choice for cardiovascular health. On the other hand, if you prefer high-potency single ingredients and larger servings for your custom stack, Nutricost Apigenin 50mg, 180 Capsules – Non-GMO offers excellent purity and value. Consider your health goals and shopping habits, and you will find the perfect fit.

Frequently Asked Questions

Are Nutricost and NOW supplements both third-party verified?

Yes, both brands undergo third-party evaluations. NOW Foods is known for its NPA A-rated GMP certification, while Nutricost uses independent ISO-accredited laboratories for verification. This ensures quality and purity in their products.

Which brand is better for beginners in 2026?

For beginners, NOW Foods might be easier because of its clear labeling and specialized blends that target specific health needs. However, Nutricost is also a great starting point if you want simple, single-ingredient supplements without extra additives. Both are beginner-friendly.

Can I take Nutricost and NOW supplements together?

Generally, yes, but always check the ingredient lists for overlaps. For example, if you take a NOW multivitamin and a Nutricost ZMA, ensure you are not exceeding recommended daily amounts of minerals like zinc or magnesium. Consult a healthcare professional for personalized advice.

Do Nutricost or NOW offer money-back guarantees?

Both brands typically offer satisfaction guarantees through their retailers like Amazon. Check the specific seller’s return policy before purchasing. NOW Foods has a strong reputation for customer service, while Nutricost also provides responsive support.